You have the team. The growth rate is rare. Make the most of it.
Built for growth-stage cybersecurity companies ready to build a world-class integrated campaigns program, powered by an AI-native approach.
Trusted by marketing leaders at
An integrated campaigns program wasn't always needed.
Now it's essential.
The challenges you face with integrated campaigns today is a by-product from how marketing has evolved. With 5,000+ security vendors, it's more important than ever to fix the program to win your category.
Marketing was support. And that was enough.
Marketing's role used to be simple and the expectations were clear. Small teams of generalists supported a business that grew through product strength and enterprise sales. Campaigns were informal, ad hoc, and low stakes. Nobody was asking marketing to drive pipeline because that wasn't its job. The product and the sales team were the growth engine. Marketing existed to support them.
Three offerings that power your
integrated campaigns transformation.
A baseline diagnostic assessment, an embedded partnership, and elevated support for your most critical product launches.
A mandatory baseline assessment.
Every engagement starts here. The Diagnostic maps your campaign maturity, portfolio performance, and organizational readiness. It surfaces what's working, what's broken, and where the structural gaps are. This isn't an audit -- it's the foundation for everything that comes next.
- Campaign maturity scoring across 6 dimensions
- Portfolio performance analysis and benchmarking
- Organizational readiness and capacity assessment
- Strategic roadmap with prioritized recommendations
Common alternatives leave gaps.
sunorda is uniquely built for scale.
None of them were built to create a world-class integrated campaigns program at a hyper-growth cybersecurity SaaS company. sunorda was.
The status quo
Your team is talented. But time is of the essence. Without sunorda, too much time is spent "figuring it out" versus launching high impact campaigns.
Gap: No campaign operating model, no efficiency gains.
Growth marketing agency
Growth marketing agencies & consultants are optimized for channel-focused execution versus multi-channel, full-funnel integrated campaigns. Expect channel-specific quick wins misaligned to strategy, not significant, compounding business impact.
Gap: Channel execution without strategic integration.
Full-time hire
One person can't be the strategist, operator, and builder simultaneously. Even the best hire needs 6-9 months to ramp. A single hire creates a single point of failure.
Gap: One person can't be the whole system.
Common alternatives leave gaps. Each approach solves part of the problem — but none deliver the integrated campaign operating model that compounds over time.
What sets sunorda apart
An embedded partner with an integrated campaigns operating model built specifically for major scale.
- Embedded in your team, not outside it
- Both strategic & tactical guidance
- AI-native campaigns operating model
- Structured to compound over time
- Built specifically for cybersecurity SaaS
- Diagnostic-first, not pitch-first
Every aspect of your campaigns program, evaluated for where AI fits.
AI doesn't belong everywhere. But where it does, it changes how fast and how well campaigns get done. sunorda has mapped exactly where that is.
What it means
Every stage of the integrated campaign lifecycle has been evaluated for where AI sharpens strategy, accelerates execution, and surfaces better insights. The result is a campaigns program that operates at a level of speed and precision that wasn't possible before.
Why it matters
For the integrated campaigns function, AI is a transformation, not an upgrade. It unlocks better strategy, faster execution, and sharper performance insights all at once. The ceiling for what a campaigns program can produce has fundamentally changed.
What it looks like in practice
Every engagement starts with an evaluation of your existing tools. From there, sunorda introduces AI workflows across the full campaigns function in deliberate steps, matched to your tools and budget, so each one is tested and operationalized before moving forward.
The people who know sunorda best.
Perspectives from the marketing leaders sunorda has partnered with.
“They not only defined scalable processes to run campaigns, but also delivered millions of dollars in pipeline from a new product launch.”
Sr. Director of Product Marketing, Aprimo
“By far one of the most talented Integrated Campaigns leaders I’ve ever had the pleasure to work with.”
VP of Marketing, At-Bay
“Myles [at sunorda] is one of my most highly recommended campaigns experts, and I’d rehire him to my team in a second.”
CMO, Aprimo (fmr. Salesforce)
“They not only defined scalable processes to run campaigns, but also delivered millions of dollars in pipeline from a new product launch.”
Sr. Director of Product Marketing, Aprimo
“By far one of the most talented Integrated Campaigns leaders I’ve ever had the pleasure to work with.”
VP of Marketing, At-Bay
“Myles [at sunorda] is one of my most highly recommended campaigns experts, and I’d rehire him to my team in a second.”
CMO, Aprimo (fmr. Salesforce)
Questions we hear often.
We work exclusively with growth-stage cybersecurity SaaS companies, typically Series C and beyond, with marketing teams of 15-50 people. Our clients are past the startup phase but haven't yet built the campaign infrastructure they need to scale.
World-class campaigns don't happen by accident.
They happen when the right strategy, operating model, and partner are in place. Let's talk about whether sunorda is the right fit for your team.